Should I hire website design company or freelance designer? This is the common question that you have to ask yourself after deciding to have a website for your small business. It’s good to know that you have two options in getting your website designed – hiring a freelance designer and hiring a website design company to provide you with your web designing needs. Both have their own benefits and disadvantages. You must consider the pros and cons of working with both a web design company and a freelance web designer, so you can get the best web designing service that you need without breaking the bank.
Working with Web Design Freelancers
Web design freelancers charge lower rates than an established web design company. The reason they charge lower rates is that they do not need to pay for office spaces as they work at home. in other terms, they don’t have any overheads such as paying rental for the office, company tax or paying salary to employees. The lower rates that they offer for their services are tempting and you might go for it without hesitation. But, you must not forget to look at the services and ethics that a web design freelancer can offer. Hiring web design freelancers can be very risky as they are not bound to any organization or company. In the event that they decide to leave your project hanging, you are not capable of making any claims, especially if you already paid for the project.
In addition, freelancers may not be available at the time you need them the most. Perhaps, you need your website to get updated or edited. They may not be available or you need to wait for them before they can give you what you want for your website. On top of all, freelancers are not always capable of doing the complete job for you, so you will need to look for someone to continue your project. All these can take away your precious time and money that could have been used in growing your business. Besides, a website is a long-term investment. It will have to be maintained and updated over the years, which is crucial to your business. There is a higher chance that a web design company will last longer than the service period of lifespan of a freelance designer.
Working with a Web Design Company
Contrary to freelance web designers, a web design company charges a much higher rate. But, hiring a web design company for your project can help you avoid many of the shortcomings that come with a freelance designer’s services. If you need something to be edited in your website, the website design company staff will immediately attend to your needs and address the issue. Hence, you can avoid the downtime of your website and the delays with regard to addressing those issues. In addition, you can have confidence that your project will be done in a timely fashion as no single person will do the entire project.
A web design company has a team of web developers with expertise in their own specific field such as SEO, content creation, link building, designing and so on. This means that your corporate website will be a complete website with all the features required for making a full-fledged, successful site. Lastly, hiring a web design company for your web designing projects assures you that your project is monitored from the beginning until your website is ready to go live.
As already mentioned above, a website design company will almost always be available through the lifespan of your website (business). As your business grows, your website will also need to grow and adapt to the changing market scenario. In fact, your website will remain here even after you, as an owner, are no longer here. So hiring a professional web design company means you are hiring a reliable service provider for more than a lifetime. The same cannot be said for a freelance web designer.
A web design company has a responsibility towards its clients and the society in general. They have to maintain a reputation that will keep them in business in the future. So you can always expect them to deliver to the best of their capabilities, while also ensuring punctuality. The same cannot be said for a freelance web designer. It is in order to receive these advantages that you will be paying more to a reputable web designing firm.
Should I hire website design company or freelance designer? Now that you know the difference between freelance web designers and web designing companies, the choice is up to you. If you are willing to take the risks, you can go for freelance web design services from individual designers. But, hiring a web design company is still the best option you have. It is a wise decision with long-term benefits.
About the author:
Adam is a founder of AguaWeb, who is focused on helping businesses grow sales online through increased website traffic and website conversions. He is always interested in finding new ways to help businesses succeed online.